In 1857 Alfred and Emma Jones first opened the doors to their shoe shop in Bayswater, London, with a view to provide well-crafted shoes, made from only the finest materials in the most classic of designs. Ever the innovators, the Joneses ensured extra trading hours by being the first retailer to introduce electric lighting into their shop, capturing the imagination of the city.
In 1857 Alfred and Emma Jones first opened the doors to their shoe shop in Bayswater, London, with a view to provide well-crafted shoes, made from only the finest materials in the most classic of designs. Ever the innovators, the Joneses ensured extra trading hours by being the first retailer to introduce electric lighting into their shop, capturing the imagination of the city.
